UNLOCK REVENUE GROWTH

Build A Sales Leadership Layer That Operates At Scale Without Babysitting

BOOK TIME WITH JEREMY HERE

A Strategy First Approach.

Your frontline sales leaders were promoted because of their exceptional selling abilities, but without development, they are overfunctioning—doing what they know best: deal chasing.

Overfunctioning Leaders

Your frontline sales leaders are overburdened and inconsistent, leaving you with fragile forecasts, uneven execution, and missed revenue.

Impact of Overfunctioning Leadership

When frontline leaders burn out, they stop driving recruiting and change, which makes it nearly impossible for the CRO to scale the initiatives.

The most powerful force multiplier in any revenue organization isn’t a new A.I. tool or playbook — it’s a capable, consistent frontline leader who can recruit, coach, and drive accountability at scale.

We incorporate The Balanced Sales Leader L.E.G.A.C.Y Operating System into your organization so your frontline leaders can consistently drive change and attract talent:

  • Look for Balance → Identify overfunctioning and underfunctioning behaviors that hinder scaling.

  • Evaluate & Recruit → Embed a recruiting routine into every manager’s weekly schedule.

  • Guide with Systems → Establish operating rhythms that promote accountability and change adoption.

  • Analyze & Adjust → Use inspections and data to make course corrections before risks impact revenue.

  • Confident Coaching → Shift from deal-saving to skill-building that boosts team productivity.

  • Yield & Multiply → Develop leaders who drive compound growth by scaling both talent and execution.

    This system addresses the frontline problem by ensuring managers can implement CRO-led initiatives and maintain a full talent pipeline — instead of burning out or defaulting to super-rep mode.

BOOK TIME WITH JEREMY HERE

A front-line leader layer that recruits, drives change, and scales execution, leading to:

  • Predictable growth

  • Change readiness

  • Recruitment engine

  • Faster ramp-up

  • Rep productivity

  • Forecast accuracy

  • Talent retention

  • Scalability

  • Leadership bench

  • Lower attrition costs

  • CRO time leverage

  • Board confidence

  • Market agility

  • Competitive advantage

BOOK TIME WITH JEREMY HERE

Marcus Holm - 2X CRO; President of Launch Darkly

“Jeremy's SKO training and 1:1 leadership coaching had a huge impact on Launch Darkly's turnaround. I highly recommend the Balanced Sales Leader and him for any sales transformation needed.”

Three Ways To Work With Balanced Sales Leader.

Message From Jeremy: 

Front-line sales leaders face the most challenging role in the organization, with limited training. You need them to grow, but they are overfunctioning. That's why I created the Balanced Sales Leader to address this gap. It’s my mission to equip every front-line sales leader with the tools to unlock revenue growth and their career potential. 

BOOK TIME WITH JEREMY HERE

Jeremy Ramsey is the founder of The Balanced Sales Leader and a recognized expert in developing frontline leaders who drive predictable, scalable revenue. With over 20 years of experience in high-tech sales, he progressed from a direct seller to SVP, contributing to three IPOs and, most recently, helping Zscaler increase its market capitalization tenfold from under $3 billion to over $30 billion, adding $787 million in revenue in just three years. He authored the Amazon bestseller The Biggest Obstacle to the Sale is You and launched the Sales Center at the University of Massachusetts to prepare the next generation of sales talent.

As a speaker and advisor, Jeremy brings deep operational experience and proven frameworks that resonate with CROs navigating challenges in retention, recruiting, and revenue predictability. He delivers practical, field-tested strategies through workshops, executive engagements, and leadership programs that equip managers with the confidence, systems, and balance needed to consistently produce results. Based outside of Boston, Jeremy is also a proud husband of 23 years, father of two boys (18 and 14), and a passionate pickleball player.

BOOK A FREE LEADERSHIP CALL WITH JEREMY HERE